How to find the perfect mascara

Essential to your beauty routine, discover the mascara made for you!

To enhance and beautify your eyes, mascara is a must. Discover which one is the right one for you!

To choose the perfect mascara for you, first identify your lash type. Are your lashes short, thin or straight? For each type of lash, there’s an ideal mascara to suit your needs. It’s easy: for thin lashes, choose a volumizing formula, while for short lashes, a lengthening mascara will give you the result you crave. If your lashes are straight, go directly for a curling mascara.
 
Lucky for you, we have 5 mascaras! All are enriched with nourishing castor oil, and cornflower water for even the most sensitive eyes and contact lens wearers. So, you’re sure to find mascara that’s just right for you!
Intense Metamorphose Mascara, our star product, has it all! Extreme volume, curled, elongated lashes, 24-hour hold and no less than 88% natural ingredients... we’ve got your lash wishes covered! Its unique hourglass-shaped fiber brush is intuitive, soft and easy to use. Best of all, it coats every single lash from the inner corner to the outer corner of your eye... for stunning volume, guaranteed! And, that’s not all! Our Intense Metamorphose Waterproof Mascara provides a stunning and dramatic look even underwater! Both formulas are an intense, rich black, thanks to Botanical Charcoal.
If your lashes need defined volume, choose our Volume Mascara. Its fiber brush, which coats each lash, is designed to reach upper and lower lashes for precise definition and incredible volume. Its vegan* formula, composed of 83% ingredients of natural origin, allows for repeated applications without clumping, for a natural, yet ultra-voluminous effect.
Our Length Mascara creates voluminous, lengthened and defined lashes. Its flexible cone-shaped brush allows for precise application, as it catches and coats each lash with its vegan* formula, composed of 83% ingredients of natural origin to define and lengthen your lashes.
 
*Product formulated without animal derivatives

An Enchanting Gaze and Beautified Lashes with the New Cils Miraculeux Mascara

If you're searching for a mascara that flawlessly provides multiplied lash effects, combining curve, length, and separation without compromising on lasting power, look no further. The brand-new Cils Miraculeux mascara is the miraculous solution for flawless lashes that last for up to 24 hours**. Reveal a beautifully radiant look with this groundbreaking product.
Long-Lasting Hold with Natural Ingredients
This mascara redefines lash beauty by offering a formula made up of 85% naturally-derived ingredients. You no longer have to sacrifice quality to achieve a striking result. With Cils miraculeux, experience an effect that's 2X* larger for an intense and magnetic gaze that lasts all day long.
 
Gentle Care for Sensitive Eyes
Tailored for even sensitive eyes and contact lens wearers, this revolutionary mascara is enriched with soothing Cornflower water. Provide your lashes with special care while enhancing your gaze, without compromising on comfort.
 
Innovative Brush for Separated and Defined Lashes
The curved brush of Cils miraculeux is designed to fully cover the lash line, separating and defining each lash without a hint of clumping. This cutting-edge technology adapts to all types of lashes, including the finest ones, offering a multiplied effect for your gaze in a single stroke.
 
In summary, the Cils miraculeux mascara is more than just a makeup product. It embodies the perfect fusion of beauty, care, and performance, granting you the key to beautify lashes and an enchanting gaze with every application. Rediscover natural beauty and transform your makeup routine with this true miracle for your lashes.
 
*Clinical study conducted on 21 subjects
**Clinical study conducted on 11 subjects

Fragrances that make sens

3 Comme Une Evidence perfumes solde every minute around the world

Designed to reduce their footprint: no superfluous packaging, we only keep the essentials.

At Yves Rocher, we believe that nature is an infinite source of inspiration.
It is powerful, feminine, pure and beneficent.
It is at the heart of each of our fragrance creations because it is in nature that we feel the most beautiful emotions.
Our perfumes, true concentrates of nature, unleash the emotional power of scents to reconnect with oneself.
3 COMME UNE EVIDENCE PERFUMES SOLD EVERY MINUTE AROUND THE WORLD
The iconic of the Evidence line are revisited in a new elegant and modern bottle, designed to reduce their footprint and focus on the essential: weight reduction of glass, cardboard and plastic.
 
Floral chypres, full of character, where the most beautiful flowers express singularity to celebrate an authentic and luminous woman.
 
Discover the latest addition to the collection: A new eau de parfum, L’EVIDENCE, a luminous neo-chypre, a true ode to femininity.
LEAVE A MARK
L’Evidence, a story of freedom, that of leaving a mark for a better world.
 
A luminous neo-chypre perfume centered around the Magnolia flower, refreshed by juicy Peach and enveloped by comforting Patchouli.
 
"We imagined a fresh and luminous fragrance, a neo-chypre around Magnolia flower, refreshed by the velvety softness of upcycled peach and enveloped in a powerful and comforting base of Patchouli for a positive & confident woman."
Sonia Constant and Marion Costero
A RESPONSIBLE & SUSTAINABLE SOURCING OF ALL OUR NATURAL INGREDIENTS
The upcycled Peach comes from juice production and limits the environmental impact by reclaiming fruit waste. Thanks to an exclusive and revolutionary extraction process that captures the real smell of fresh fruit, we obtain a peach alcoholate with delicious fresh and juicy notes.
 
The Magnolia flowers, symbol of beauty, are grown in China. They are harvested twice a year in late spring, from May to June, and in the fall from October to November. The distillation of its petals provides an exceptional essence, with feminine and luminous notes.
 
The Patchouli, iconic raw material of perfumery, is responsibly harvested on the main islands of Indonesia, an exceptional land for this culture. The specific smell of patchouli develops when its leaves are dried and take on golden hues. We can then extract an essential oil that is both woody and sensual. Coming from a traceable supply chain, its harvest promotes the sustainability of local farming.
A NEW BOTTLE WITH A REFINED AND MINIMALIST DESIGN
Modern and refined, its minimalist curves and crystalline transparency embody an authentic woman who does not hide behind anything superfluous.
 
And since commitment is self-evident for Yves Rocher, this new bottle has been designed to reduce its footprint and limit itself to the essentials: lightened glass bottle, lightened cardboard, removal of plastic film.

A look back on our favorites from 2023!

Multi-purpose facial care, new haircare routines, nature-inspired bath and body

Multi-purpose facial care, new haircare routines, nature-inspired bath and body rituals... a look back on the innovations that marked our year.

INTENSE MOISTURIZING CARE

100 hours of hydration in a large format multi-purpose face care (75ml) that can be applied as a day cream in the morning, a night cream in the evening, or as an overnight mask in case your skin feels tight and uncomfortable—this is THE promise of the new Intense Moisturizing Care from the Hydra Végétal line!

Our Yves Rocher botanists drew inspiration from a succulent plant with a remarkable water mechanism: Edulis. They’ve demonstrated an action mimicking mechanism between water storage in the plant and the effect of Edulis cellular water extract on skin. Its triple hydrating action stores water deep within skin*, distributes it across all layers of the epidermis*, and minimizes its evaporation* for continuous hydration.

From the first application, skin is intensely moisturized, fresh, and radiant. Dehydration lines appear reduced. Within 1 month, skin is smoothed, radiant, and plumped.

Learn more about Hydra Végétal and the Intense Moisturizing Care.

FOCUS on the uncompromising new formulations of our hair care products

Our new hair care line is now WITHOUT SULFATES OR SILICONES.

Because it's possible to take care of the health of our scalp and the beauty of our hair fibers without casting a shadow on the planet!

Offering a lineup of sulfate-free shampoos to provide all hair types with a gentle wash, while respecting the scalp and hair fiber, is the choice we made in 2023.

To maintain the sensorial experience and lathering effect of our shampoos, we have opted for sulfate-free surfactants from botanical origin, such as coconut oil or sunflower oil.

Given our keen attention to the biodegradability of our ingredients and the impact of our rinse-off cleansing and/or foaming formulas on the environment, our new hair care line has also been reformulated to be 100% SILICONE FREE.

Discover our entire hair care line.

The shining icon: organic raspberry vinegar rinse
 
Hair coloring isn't without its impact on our hair: the scales of the hair fiber must open to allow color absorption, which can weaken the hair fiber, especially with frequent coloring.
Over time, not only does the color lose its intensity and radiance, but repeated washes and environmental aggressors (oxidation, sun exposure, pollution, etc.) compound the undesirable effects on colored hair, making it dull.
 
At Yves Rocher, we have developped a new hair care product to counter these effects and revive the natural shine of hair: the raspberry vinegar rinsing lotion.
 
With our unique understanding of the botanical world, our Botanical Beauty researchers have chosen RASPBERRY VINEGAR for its anti-limestone properties. Known since ancient times for its effectiveness, it neutralizes the limestone present in water, which can dull the hair fiber with each shampoo.
 
Combined with our new hair care routine dedicated to colored hair, enriched with Calendula-infused oil* to smooth the hair fiber** and help reflect light, our new vinegar rinse with organic raspberry will reveal the shine of our hair.
 
*Only in the conditioner and mask.
**Instrumental tests on strands of hair.

BAIN DE NATURE : bath and body care

Discover our new Bain de Nature collection, sulfate-free, silicone-free, natural, and ultra-sensory bath & body rituals with fragrances inspired by Nature.

Focus on our 3 signature scents representing the birthplace of the brand: Brittany.

Wild Algae and Sea Fennel

Immerse yourself in the invigorating sensations of the wild Breton coast with formulas that carry a marine, fresh, and toning scent, enriched with algae from Brittany and sea fennel extracts.

Meadow Flower and Heather

Let yourself be guided by the relaxing sensations of a stroll through the Breton moors with formulas featuring a floral and honeyed fragrance, enriched with broom from Brittany and wild heather extracts.

Oat and Buckwheat

Choose the comforting sensations of a walk through the Breton grain fields with formulas boasting a unique, indulgent, and enveloping scent, enriched with oat and buckwheat extracts.

Vanilla, mango, coconut, argan... Experience different facets of nature with the rest of our addictive scents, totaling 13, for moisturized and delicately perfumed skin.

The new Bain de Nature collection includes a multitude of skin care products – such as bath and shower gels, body scrubs, moisturizing lotions, and hand creams – all while respecting the planet: our formulas contain no sulfates, silicones, colorants, parabens, or phenoxyethanol.

Discover our BAIN DE NATURE line.

Our tips for making back to school more pleasant!

Make a smooth transition back to reality.

Whether your vacation just ended or it’s been over for a while, September means going back to reality for many of us. It’s the perfect opportunity to get your daily life back in order!

Sooner or later, vacation comes to an end. Your pace of life will change, along with your sleep schedule and meal times, then it’s back to stress and strain! Today we’re bringing you our advice on how to make this transition a bit easier, because once you get yourself organized, you’ll actually find it’s a super beneficial time of year.

Tip #1: expect to go through an adjustment period...

...especially for your sleep schedule! During vacation, we get into the habit of going to bed later and not setting an alarm for the morning. When transitioning back into everyday life, you need to get back into your normal rhythm. So you’re not just rolling out of bed the day you go back to work or school, you can start setting your alarm a half hour earlier around 5 days before D-day. By getting up earlier, you’ll inevitably be a bit more tired at night, and that will let you get back into the swing of things smoothly. If you have trouble falling asleep, put your phone down and read a few pages of a book.

 

Tip #2: adapt your routine - Oily Skin

Meant to detoxify, purify and mattify your skin, this kit will ensure that you enter the new school year looking and feeling your best! In this kit, you will find:

  • Zero Blemish Moisturizing Gel Cream: With its fresh and light texture, this cream tightens pores, mattifies skin and refines skin texture.
  • Purifying Scrub - Pure Menthe: Formulated with Organic Peppermint, this scrub gently exfoliates, purifies, and mattifies the skin
  • Purifying Cleansing Gel - Pure Menthe: Also formulated with Organic Peppermint, this gel flawlessly cleanses, purifies, gently rids skin of impurities, traces of makeup, and excess sebum

Adapt your routine - Hydrating skincare

For those whose skin needs a little extra hydration, the Brightening Hydrating Skincare Routine is for you! In this kit you will find:

  • Brightening Cleansing Mily Foam: Immediately, cleanses and eliminates impurities without drying out skin for a fresh and beautified complexion
  • Brightening Lotion: This lotion immediately moisturizes the skin, leaving its texture refined and evened out. In addition, it also leaves your complexion looking radiant, visibly luminous and fresh.
  • Brightening Hydrating Cream: This cream immediately moisturizes the skin leaving it mattified, brightened, even and radiant.

Tip #3: take time for yourself

Vacations are the time for relaxing and disconnecting, but nothing is forcing you to get back to your normal life at full throttle. Slowly add your everyday activities back into your schedule while still taking time for yourself. Did you enjoy meditating or stretching in the morning? Why stop? Set your alarm 10 minutes earlier to allow yourself some me-time, where your phone and e-mails have no place! Afterwards, your day can finally begin.

Likewise, you should take breaks throughout the day. 

Meals are time for yourself! Try to maximize this time to digest your food without feeling rushed. Also take other breaks throughout the day to relax and refocus. 

Tip #4: stay fit even after the summer

Over the summer, we stay more or less active; but if one thing’s for sure, it’s that we’re well rested and want to stay in shape! Regular physical exercise allows your mind to be at ease, less anxious, and sharper. You’ll have more energy to burn, which will motivate you even more to stay fit, take care of yourself, and eat healthy. 

Here are just some physical activities you can perform every day: biking, running, walking, at-home exercises, or even trying out a new sport!

 

Tip #5: stay positive.

Don’t start off the year down in the dumps! Look back on all the good times from your vacation, how you felt in those moments, and just visualize that everything will go well. Getting back to reality has its benefits: it’s an opportunity to dive into your most audacious projects, start from scratch, see your friends again, and rediscover your favorite restaurant!

Tip #6: sort through your things

Have you ever just wanted to throw everything away? Have you ever felt too cluttered, with too many things you no longer have use for?

Living in a tidy environment with just the things you need is ultra beneficial. Decluttering your home to declutter your mind and start getting back to reality is the next step on our checklist in order to make a smooth transition. In fact, feeling cluttered may be a daily source of stress and anxiety, making you less productive.

Step 1: Start sorting through your things

Start with objects that have the smallest impact on you: those that make you ask yourself “are these actually useful?” Think about whether you’ve used them within the last 6 months, for example. If you have, then keep them; if not, sell or toss them! This may be difficult at the beginning, but once you get down to it, it’s very liberating!

Step 2: The closets

Our closets are a jumble of clothes for all seasons, so much so that we don’t know which way to turn! Pluck up the courage and get rid of what you no longer wear: donate it, sell it, or throw it away! Also consider recycling your clothing.

Step 3: The bathroom

Summer is behind us, so it’s time to toss the products we no longer need, those that are expired, and those that got too much sun! Likewise, make sure you recycle your bottles when possible.

Our last tip:

Summer vacation may be over, but that doesn’t mean you need to say farewell to your healthy glow. Get inspired with our article for a perfect Back to school look!

The Yves Rocher Brand is Reconnecting with Its Roots

Yves Rocher's new brand strategy returns to its core values.

Yves Rocher unveils a new brand strategy, “returning to our roots,” which reconnects the brand to its roots.

Yves Rocher's new brand strategy returns to its core values, offering an enhanced shopping experience and a sustainable pricing policy to promote its vision of beauty: accessible, natural beauty that respects both skin and the planet.

Our New Pricing Policy is Here

This return to our roots aims to reconnect the brand with its core mission: to offer natural, responsible beauty, by cultivating, revealing, and transmitting the incredible power of plants through cosmetics with proven botanical power. In addition, the new strategy also aims to forge an even deeper and more authentic connection with the brand's customers, whose input is at the core of this new brand repositioning initiative.

Yves Rocher's new strategy, return to our roots, is guided by the overriding objective of reconnecting with the essence of the brand: its mastery of botanicals and its art of formulation, from plant to skin.

An Alternate Shopping Experience

As much as we try to make good choices as consumers, it's often difficult to reconcile respect for skin, effectiveness of formulas and impact on the environment. That's why, since the end of August 2023, Yves Rocher stores offer an enhanced experience that builds on the brand's commitment to formulation, eco-design and sourcing, and using greener materials. There's a space dedicated to solid skin care, with clear information on product manufacturing and packaging, as well as even more beneficial formulas for our skin and the environment.

Committed stores also offer an experience refocused on Yves Rocher's botanical expertise through personalized experiences available to customers: skin and hair diagnostics to identify their specific needs and find the perfectly adapted care products for a customized natural beauty routine.

Softer Prices

In this spirit of transparency and simplicity, prices have also been redesigned to be softer and easier to understand. This is made possible by focusing on natural ingredients, producing cosmetics without intermediaries, and highlighting the genius of plants rather than celebrity muses.

By always focusing on softer prices rather than promotional noise, Yves Rocher aims to offer its customers a shopping experience that is true to its expertise and values.

A New Loyalty Program

Customers have access to a new in-store loyalty program that allows them to take better care of themselves and nature. With this new program, available since August 22, 2023, customers can accumulate points with every purchase and obtain even more with the purchase of committed products.

They can then earn rewards or opt to have trees planted through the reforestation activities carried out by the Yves Rocher Foundation.

The Green Heroes, Our Eco-Friendly Products!

This is Solid Stuff! Discover our 100% Natural Solid Shampoos!

You’ve already heard of our concentrated products? Now it’s time to discover our solid shampoos! Together they are the Green Heroes, our super eco-friendly products.

Featured products from Green Heroes eco-friendly product line of solid shampoos by Yves Rocher.

SHOP CONCENTRATED SHOWER GELS

This is Solid Stuff!

Our solid shampoos wash, foam, smell delicious and are 100% natural. Why? Because they’re enriched with100% Organic Floral Oils grown in Brittany. Available in 4 versions: purifying, nourishing, gentle and shine, they’re sulfate-free and leave your hair feeling super soft to the touch.

And that’s not all, a 60 g. solid shampoo is the equivalent to two 300 ml liquid shampoos; therefore, it’s more respectful to the environment!

How does it work? It’s simple: wet your hair, rub between with your hands or directly onto your hair. All that’s left to do is to massage its generous lather onto your scalp and rinse. Your hair will be shiny and so soft.

You’ll love this new beauty trend. All you need is the Solid Cosmetic Case to take with you on the go. And, if there’s no need for that, the case can also be used as a soap dish if you turn it upside down. Let’s hear it for practicality!

Featured products from Green Heroes eco-friendly line of solid shampoos by Yves Rocher.

SHOP SOLID SHAMPOOS

Because Every Beauty Step Can Make a Difference

Group of women and men happily walking along beach shore feeling connected to nature by Yves Rocher

For the Shower, We’re Staying CONCENTRATED!

A small amount of Concentrated Shower Gel on wet skin for the entire body, a smaller size that’s equivalent to a 400 ml bottle. With addictive scents like Mango, Raspberry, Lavender, Lotus, Olive, Pomergranate,  Vanilla or Monoi… you’ve probably already started using our Concentrated Shower Gels.

Whether travelling, in your gym bag or simply in your bathroom, this little bottle made of 100% recycled plastic turns a simple shower into an environmentally friendly gesture.

It’s also worth noting that its concentrated formula is easily biodegradable.

How to Wash Your Face

Select the Right Cleanser for your Skin Type
People happy to have a clean face thanks to Yves Rocher cleanser

A Guide to Double Cleansing

Not all methods of washing one’s face are equal. There’s the face washing you do when you’re racing against the clock, and then there’s the face cleansing you do when you can really pay attention to what your skin is trying to tell you.

 

After all, washing your face regularly has never been more important. Since many of us are noticing changes in our skin like breakouts and clogged pores, all courtesy of maskne (acne caused by wearing a face mask) regularly cleansing your skin is a practical way to prevent skin issues.

 

In this guide, we’ll show you how to use Yves Rocher’s new facial cleansers to double cleanse your face.

The root of breakouts

Underneath the surface, your skin produces sebum, a type of oil that’s released onto the surface of your skin through follicles. This oil creates a protective barrier that keeps your skin safe from harsh elements in the environment. 

 

When dirt, dead skin cells, and other impurities build up on the surface of your skin, your follicles get clogged, trapping sebum and other impurities beneath the surface. This can lead to acne and other types of skin congestion.

 

If you deal with dryness, redness, and irritation, cleansing can help manage the pH levels of your skin. By removing impurities both morning and night, your skin will be prepped for the the following steps in your skincare routine, such as moisturizer and serums.

Woman with fresh skin after using Yves Rocher cleanser

Double cleanse for cleaner skin

First popular in Japan and South Korea, and now Europe and North America, double cleansing is a process that uses two different types of cleansers, one after the other. 

 

Most commonly, the first step uses an oil-based cleanser to remove surface-level impurities, followed by a gentle sulfate-free cleanser. However, you can also use a micellar water as a first step in your double cleansing routine.

Discover micellar water

Micellar water is a mixture of purified water, hydrating glycerin and mild surfactants that contain molecules (micelles) which pull dirt and oil away from your skin. This mild and gentle formula is ideal for removing makeup without stripping your skin of its moisture barrier and causing irritation.

Step 1: Start double cleansing with micellar water

To get started, wash your hands with soap to remove all bacteria and dirt from your fingers. Then, take a reusable cotton pad or cleansing glove and soak it with your micellar water of choice.

 

For truly a gentle 2 in 1 formula, the Pure Algue, Pure Menthe,or Pure Camomile are all great options.Each of these micellar waters gently removes impurities while also cleansing and protecting your skin’s natural pH levels.

 

Starting from the center of your face, gently move the cotton pad in circular motions until you reach the outside of your face.

 

If you’re wearing mascara, let the cotton pad sit on the delicate area around your eyes for a few seconds. When the micellar water has had a chance to break down your makeup, move from the inside to the outside of your eyes and you will see the makeup disappear.

Step 2: Pick the cleanser for your skin

Depending on your skin type (which may change throughout the year), choose the cleanser that meets your skin’s needs today. This will allow your skin to get the benefits it currently requires.

Yves Rocher Micellar water bottle with view of ocean inside

The all-around cleanser for every skin type

Whether you have dry skin, oily skin, or sensitive skin, anyone can reach for the Pure Algue 3 in 1 Makeup Removing Marine Jelly. This unique formula combines all the benefits of an oil-based makeup remover with the freshness of a cleansing gel.

 Fortified with detoxifying microalgae gathered in an eco-responsible manner from Brittany, France, this formula is vegan and contains 99% natural ingredients.

 At first, it gently removes makeup and other impurities. As surface debris lifts away, micro-droplets will turn into a light foam, gently cleansing and balancing your skin, leaving it feeling oxygenated. When used in a double cleansing routine, use this as your first step to remove impurities on the surface, and use a deeper cleanser for a more intense cleanse.

 How to clean oily skin

If you find that your skin produces excess oil throughout the day, the Pure Menthe Purifying Cleansing Gel offers a deep clean. Made with organic peppermint, this formula helps purify and mattify—ideal for oily skin.

How to clean sensitive skin

For sensitive skin that’s reactive to most products, try the soothing effects of the Pure Chamomile 2 In 1 Soothing Makeup Removing & Toning Milk.

 This gentle cleanser has organic wild chamomile that helps protect and calm irritated skin, while simultaneously removing dirt and impurities from the skin.

Step 3: Rinse your face with lukewarm water

Now that you’ve selected your cleanser of choice, make sure that your water temperature is lukewarm. Hot water can dehydrate skin and cold water may not loosen excess sebum. Before you apply your cleanser, splash lukewarm water on your face to prep your skin for cleansing.

Take out the facial cleansing tools

While using your fingers is perfectly acceptable, if you happen to use a facial cleansing device, like a brush or a konjac sponge, now is the time to pull it out. Just make sure you regularly clean your device so that it doesn’t gather harmful bacteria that could be transferred to your face. 

Step 4: Work up a lather

Now that your face is moist, turn the tap off, squeeze a dime-sized amount of cleanser onto your fingers, and work the formula into your skin with gentle circular motions. To really see the effects of proper cleansing, you need to give your product some time to work (60 seconds, to be specific.) Instead of frantically scrubbing your skin for 30 seconds, take the full minute to give yourself a leisurely, therapeutic facial massage. Work in slow, small circles and take the cleanser across your forehead, nose, cheeks and chin.
Girl smiling while cleansing her face with Yves Rocher cleanser

Step 5: Remember, your neck is part of your face

This may come as a surprise, but your face starts at your hairline and ends at your collarbone. Since the neck is one of the first places that shows signs of aging, it’s important to show this area as much love and attention as your face.

Step 6: Wash away the suds

Once you’ve lathered your face for 60-seconds, turn your tap back on and wash away all traces of cleanser. It’s important to make sure your skin is thoroughly rinsed off to avoid skin congestion.

Step 7: Pat your skin dry with a clean towel

Once you’ve carefully cleansed your skin, if you used a dirty towel to dry off, you’d be back at square one.

Each time you wash your face, make sure you have a soft, clean towel on hand. As the skin on your face is quite delicate, it’s important to use a soft towel. It’s equally important to pat your skin dry (no rubbing) as this is the most gentle way to remove the water. Rubbing a towel on your face could cause irritation and damage the skin.

 

Now that your skin is thoroughly cleansed, you’re ready to hydrate with the next steps in your skincare routine. To stay consistent, follow up with the rest of the products in your Yves Rocher regimen of choice. Whether you use the Pure Algue, Pure Menthe or Pure Camomile, use the toner or moisturizer that works best for your skin type within a minute of cleansing. Your skin is most receptive to toners and moisturizers at this point, so try applying them in this time frame for best results.

Show your skin some love twice a day, every day!

Whether you reach for the Pure Algue 3 In 1 Makeup Removing Marine Jelly, packed with nutrients derived from seaweed, the Pure Menthe 3 In 1 Cleanser Scrub & Anti-Blackhead Face Wash, rich with soothing peppermint, or the Pure Camomile 2 In 1 Soothing Makeup Removing & Toning Milk filled with organic camomile, it’s imperative that you wash your face both morning and night.

 

The reasons why you should face wash before bed are clear—what may be confusing is why you need to wash your face in the morning. After all, how much dirt can have accumulated overnight?

 

In reality, your skin cells are at work 24/7. That means they may be producing excess sebum. By washing your face in the morning, you remove all of the impurities that may have accumulated overnight, so your skin can better absorb the products in your morning skincare routine.

People smiling with purified and cleansed skin

Can Monoi Oil Give You Healthy, Hydrated Hair?

In the fight against hair damage, hair oils are quickly gaining popularity

In the fight against hair damage, hair oils are quickly gaining popularity. While leave-in conditioners, creams, and serums can address a number of specific hair problems, hair oil’s recent must-have status may be because of the multipurpose approach to hair repair that they offer.

But even within this category, the question remains—what’s the perfect hair oil for you?

As is often the case, the solution for new problems tangling our tresses (environmental damage, heat damage, over processing) actually lies in an old, tried-and true formula—Monoi oil.

What is Monoi Oil?

Monoi oil was originally created by Polynesian communities in Tahiti. It’s made by steeping Tahitian gardenia pistils (known as the tiaré flower) in pure extra virgin coconut oil for as long as a month.

In the process of making Monoi oil, the quality of both the tiaré flowers and the coconut oil are carefully inspected, as is the ratio of tiaré flowers to oil.

A Centuries-old Tahitian Beauty Secret

Tahitian for “scented oil,” Polynesian peoples have used Monoi oil in medicinal, religious and beauty rituals for centuries. It’s delicate, soothing scent is first on an overwhelming list of benefits for skin and hair.

The tiaré flowersRavahere Chansin

Benefits of Hair Oil for Curly Hair to Straight Hair

Monoi oil has been used for years in Tahiti to help nourish and hydrate hair for good reason. Here are just a few ways that Monoi oil can help any hair type :

Prevents Protein Loss

Coconut oil itself is known to help prevent protein loss in hair. Made primarily of lauric acid, its chemical structure is easily absorbed by the hair shaft, helping to protect hair and stop breakage.

Natural Vitamin E Boosts Hair Strength

The same is true of Monoi oil—which has the added benefit of nutrients from the tiaré flower. In particular, Monoi oil is known for having a high concentration of vitamin E and anti-oxidants, which work to protect hair against free radical and environmental damage.

Reduces Split Ends

In studies conducted by the Monoi Institute, after using Monoi oil, subjects found their hair to have fewer split ends and overall improved hair condition. Under close examination, the keratin scales of hair fibers were more compact, presenting a smooth surface. By protecting and moisturizing hair, Monoi oil helps strands become stronger and more resilient.

Reduces Frizz

On top of improving hair’s strength, an added benefit of Monoi oil is that it coats and helps to smooth the hair shaft, reducing frizz dramatically.

Locks in Moisture

Hair oil can act as an occlusive in your haircare routine—meaning it creates a barrier that seals in moisture and prevents water loss. Depending on formulation, some hair oils have ingredients that deliver both moisture and occlusive properties, while others simply seal in hydration.

Yves Rocher's Monoï Collection

How Do I Use Hair Oil?

Applying a hair oil at the end of your haircare routine is a great way to ensure that all the nourishing ingredients in your products stay within your strands, keeping your hair healthy and shiny.

How Do I Add Monoi Oil Into My Routine?

If you’re thinking about adding a hair oil into your self-care routine for the first time, it can seem intimidating at first. However, hair oil is incredibly easy to use, and can benefit all kinds of hair types. Whether you have stick straight hair (type 1A) or tightly coiled strands (type 4C) Monoi oil can add an intense boost of hydration. Plus, there are many ways to incorporate the benefits of Monoi oil into your haircare routine.

Your Monoi Oil Haircare Routine

To help you get the most Monoi oil can offer, here’s a haircare routine that prominently features this nourishing ingredient :

Step 1: Detangle Hair

While many people wait until they’re in the shower to detangle hair, this can actually increase the likelihood of breakage. To prevent this, before you hop in the shower, run a gentle brush through your hair from scalp to ends.

Step 2: Cleanse Hair

Free of sulfates, the Monoï Hair & Body Shower Gel gently cleanses both hair and skin, leaving a sun-filled scent. Work it through wet hair and let the nourishing formula (made from more than 96% natural-origin ingredients) drench your hair. As it works, it will simultaneously remove impurities from your hair without stripping moisture out. Rather, the Monoi oil infusion will help your hair retain its lustre.

Step 3: Condition Hair Using a Wide-tooth Comb

Reach for the conditioner of your choice and work it through your hair, focusing on the hair shaft. A key tip to help in distributing product evenly is to use a wide-tooth comb as you condition. If you’ve already completed step 1, this step should be easy. Since you’re less concerned with detangling knots, you can focus on ensuring every strand of hair is coated with conditioner. Once you’ve thoroughly worked in your product, rinse it out completely.

Step 4: Hydrate with Monoi Oil

While your hair is still wet, spritz Monoï Multi-Purpose Moisturizing Dry Oil – Body and Hair, focusing on the shaft and ends. Made with 99% ingredients derived from natural origin, this formula leaves a non-greasy finish, while simultaneously delivering serious hydration. Lock in all the goodness you gave your hair in the shower, and enjoy then feeling of nourished, soft hair. This versatile oil can be sprayed on both wet hair and dry hair alike. If you find that your day two or day three hair is starting to feel dry, simply spritz again and enjoy the sun-filled scent it leaves behind. If you’re looking for an oil for curly hair, this formula is particularly beneficial as it doesn’t weigh curls down.

Step 5: Spritz a Sun-filled Monoi Oil Scent

Be enveloped in the tropical scent of Tahitian beaches with Body & Hair Mist Monoï. Spritz onto freshly washed or dry hair, and let this enchanting fragrance gently linger.

Monoi oil: A Hydrating, Luxurious Ingredient for All Hair Types

Monoi oil’s benefits for hair are pretty clear. Whether you have pin-straight hair or tightly curled locks, the replenishing, strengthening properties of Monoi oil can help take your hair to the next level. And who doesn’t want that?

How to protect my skin from the sun?

Whether in the city or at the beach, protect your skin!

If you usually put on sun cream every time you go to the beach, it should be no different in your everyday life. Discover our advice and follow our tips!

Sun cream or SPF face cream?

Even though it does wonders for morale, the sun is far from being your skin’s best friend. Its UVA and UVB rays are harmful to skin, causing accelerated aging and the premature appearance of wrinkles. In other words: the sun is the main cause of skin aging.

To limit the risks, there’s only one thing to do: protect your skin with suitable products.

There are two types of face cream: sun care products and creams with SPF (Sun Protection Factor).

SUN CREAM: to be used whenever you’re exposed to the sun for an extended period of time.

At the beach, at a weekend barbecue or on the tennis court, that’s the product you need. It’s also the right product if your job requires you to spend your days outdoors.

You should apply a generous amount on our face, the equivalent of a teaspoon, and you also have to reapply it regularly, after swimming and after wiping yourself with a towel, for example.

CREAMS WITH SPF: to be used daily, as soon as the sun comes out.

This type of product has a dual purpose, it provides protection against sun rays while having specific benefits, such as moisturizing, firming and antipollution.

Therefore, SPF skin care should a part of your beauty routine. Apply every morning after your serum. It can replace your day cream. If you have dry skin, we recommend that you use your usual day cream and then apply the SPF product.

Our tips for beautiful, tanned skin!

Here are some tips to help you achieve a beautiful tan. They combine diet and beauty routines for a result you’ll be raving about!

  • Fill your plate with colorful foods like carrots, melons, apricots, etc. These foods contain beta carotene, which stimulates melanin synthesis. It’s the season, make the most of it! Good for the body, a colorful plate also makes your meal a joyful and appetizing experience. Enjoy!
  • Don’t forget to exfoliate regularly. This applies to both the face and body.
  • Moisturize thoroughly, either with serums or masks. Anti-aging after-sun care gives you a much-needed moisture boost.
  • Wearing a hat and sunglasses also helps to protect your skin. Don’t set aside these summer essentials!

For the more impatient ones wanting to look tanned quickly, or for those who struggle to get a tan, our Beautifying Self-Tanning Lotion is the solution. Before using it, make sure you exfoliate and moisturize your skin the day before. Apply evenly and wash your hands afterwards. Worried about streaks? Apply the self-tanner gradually, starting with a small amount of product per area. If you use self-tanner on your body, avoid the knees, elbows and heels.

Remember:

Sunscreen doesn’t prevent you from tanning!

It’s recommended to respect the expiration dates displayed on the packaging of your sun care products and to replace them every year in order to guarantee an optimal level of protection.

THE OBSERVATORY OF THE BEAUTY OF NATURE

A stunning natural site to discover the wonders of nature

A stunning natural site to discover the wonders of nature

A rich universe where land and water meet, wetlands play a key role in ensuring balance in our natural environments. Wet grasslands are crucial for living organisms but they are threatened by climate change.
 
In our hometown, La Gacilly, in the heart of Bretagne, a melting pot of the values that we defend in word and deed, we know all about wetlands and do what we can to preserve them.
They represent a valuable natural heritage. They sequester carbon, purify water, regulate flooding and provide habitats for a variety of species. They are essential in maintaining balance in this life cycle. This ecosystem is as subtle as it is essential to the life and development of fauna and flora. The twentieth century has seen more than half of these wetlands destroyed due to mistreatment. Many of the species that used to find refuge there have disappeared.

Mindful of ecological issues, we want to gather as many people as possible in an effort to protect nature.
 
We have always chosen to take concrete action for nature and the environment on all fronts. On a local level, in the village of La Gacilly, the Yves Rocher Foundation, of which we are sponsors, set up the Biodiversity Observatory, in the middle of this completely restored wetland.
 
This new chapter started for us in 2016 when we purchased the Villeneuve farm and its wetland. Our ambition was to rehabilitate this stunning natural site that covers an area of 8 hectares. Today, thanks to our efforts and with the help of our partners - Ligue de Protection des Oiseaux (French Bird Protection League), Fédération de Pêche (French Fishing Federation), etc. - we have risen to this challenge for biodiversity.
 
The area, which had been degraded, has regained its initial purpose, once again becoming a home for numerous butterflies, insects, amphibians and migratory birds that are either passing through or have settled there permanently. A whole profusion of life has reclaimed the site. No less than 272 animal species have been identified, to the delight of the flora and fauna... but also the public, who can now understand the stakes of our commitment and discover the wonders that nature has to offer and the beauty of this biodiversity that we want to preserve.

Together, let’s take action for nature!

Discover the Yves Rocher's actions.
We have been supporting the Yves Rocher Foundation for over 30 years. Togo, France, Netherlands, the Yves Rocher Foundation is mobilizing around the world to preserve natural ressources and ecosystems.
 
Over 120 millions trees planted, more than a million people involved by its side and 40 countries of actions.
 

Discover the Yves Rocher Foundation's projects.

 

Ours actions Yves Rocher
The equivalent of 800 football pitches of forest disappears every hour. Nearly 420 million hectares of forest have been wiped off the face of the earth since 1990…
 
The power of trees and collective action are two key solutions to tackling climate change and biodiversity erosion. This is why with our Plant For Life programme and the unwavering support of our sponsor Yves Rocher, we are working alongside 60 partner NGOs worldwide.
 
Together, we have already planted more than 120 million trees with the aim of restoring animal and plant biodiversity, creating jobs and hoping for a better future.
 
Here you will find some examples of our projects around the world:Be a Sponsor of Nature - Fondation Yves Rocher.

France : Planting hedges to save our countries

Since Jacques Rocher met Sylvie Monier, member of Afac-Agroforesteries and winner of the Terre de Femmes Prize, the Yves Rocher Foundation has become aware of  the vital challenge of replanting hedges.
 
In 11 years, five million trees have been planted in France with the support of 18,000 people, including the Yves Rocher employees who came to lend us a hand.
 
Today, faced with the urgency of the situation, we have decided to join forces by creating the Fonds pour l’Arbre tree fund, which brings together yet more sponsors in order to scale up and deploy ever more hedges across France.
 
Ours actions Yves Rocher

Togo : Women embracing agroforestry

 
The project in Togo would not exist without Kwami and his Youth for a Green Nature association which promotes agroforestry and the planting of one million trees across the country. 20 villages are involved for a total of 2,500 families and 150 women.
 
They aim to produce 5 tonnes of healthy vegetables to feed their families and to sell on, thereby improving their living conditions and income.
 
Ours actions Yves Rocher

The Netherlands: Forest gardens to nourish and build awareness

Feeding the community and cultivating the land without encroaching on biodiversity is the challenge that Heg & Landschap and Jan set themselves by developing a food forest.
 
A large community of farmers, collectives and children have become part of the adventure. Their aim is to grow as many species of trees and plants as possible to feed people sustainably as well as to invite the public to come and harvest the fruits of their labour, thus giving them the chance to benefit from nature’s generosity.
 
Ours actions Yves Rocher

Italy : Trees for sustainable agriculture

In Italy, intensive agriculture and soil artificialisation have led to the gradual disappearance of wooded areas. The AVEPROBI association and its farmers’ collective opted to join forces to reflect on a more sustainable approach to agriculture.
 
The objective: to plant new hedges teeming with 73 different native and local plant species that foster animal biodiversity and pollinating insects. The Yves Rocher Foundation has committed to supporting the cause by funding the planting of 24,000 trees on 30 farms and holdings.
 
Ours actions Yves Rocher

We are proud to support the Yves Rocher Foundation. 
 

Discover the Yves Rocher Foundation actions

What are sulfates?

We tell you everything about Sulfonated surfactants.
Shampoo lifestyle Yves Rocher

Sulfonated surfactants, also known as “sulfates”, are cleansing agents that trap sebum and impurities to cleanse the scalp and hair fiber. Widely used in cleansing products like shampoo and shower gels, they boast excellent cleansing properties and promote significant foaming upon contact with water. Their strong cleansing power instantly gives you that clean hair feeling.

texture shampoo Yves Yocher
HOW DO YOU RECOGNIZE THEM?
Found on the ingredients list (INCI) of most conventional shampoos, they can be recognized under the names of Sodium Lauryl Sulfate (SLS), Sodium Laureth Sulfate (SLES) or Ammonium Lauryl Sulfate (ALS).
 
However, when used in high doses, certain types of sulfates can irritate the scalp and weaken hair. At Yves Rocher, we have chosen to remove sulfonated surfactants from all of our shampoos and develop formulas that gently wash all hair types, even the most sensitive.
texture shampoo Yves Rocher
SULFATE-FREE, YES, BUT IT LATHERS TOO!
Our formulation experts have developed a combination of sulfate-free surfactants from botanical origin (specifically derived from coconut oil or sunflower oil) to gently wash your hair while respecting the balance of your scalp and the lengths of your hair.
 
These ingredients have been carefully selected for our new shampoo line to maintain effectiveness and sensoriality. In the shower, a creamy foam spreads across your hair and removes impurities and excess sebum, without drying out your scalp or hair.
Haircare shampoo Yves Rocher
HAIR CARE THAT STARTS WITH SHAMPOO, FOR EVERYONE
Sulfate-free shampoos are often recommended for colored and Brazilian-straightened hair.
At Yves Rocher, we believe that every hair type deserves the same level of care, starting with your shampoo. Suited to all hair types, our sulfate-free* shampoos gently wash, respect the balance of all scalps and preserve the hydrolipidic film of the fiber.
 
When switching from conventional shampoos to sulfate-free shampoos, it may require some time for your hair to adjust. During the first few days, your hair may appear less shiny and coarser. After a few uses, you will see the benefits of our sulfate-free shampoos. Our gentle formulas, inspired by the botanical world, have been developed to respect the balance of your scalp and protect the hair fiber.
Silicone free / Sulfate free / Vegan
EVEN MORE ECO-FRIENDLY FORMULAS
All of our new shampoos are formulated to be sulfate-free*, silicone-free and 100% vegan**. Our formulas contain more than 94% naturally-sourced ingredients.
 
 
 
*sulfate-free surfactant
**formulated without animal derivatives
 

Yves Rocher’s Extraordinary Serums

Discover the story behind our innovation: the Anti-Âge Global Night Serum.

The power of the bud and the botanical expertise of Yves Rocher, at the service of an expert anti-aging line: Anti-Age Global.

A simple bud, a powerful anti-aging

Inside the Yves Rocher laboratories, our botanists and phyto-analysts worked together to create the Anti-Age Global range and its unique anti-aging active, bioinspired by Gemmotherapy or the science of buds.

Buds are known to boast superior properties when compared to ‘adult’ plants. The bud alone holds all of the plant’s potential and power. Its cells contain a high concentration of vitamins, minerals and other nutrients.

Thanks to 7 years of research in botanical biotechnology and cell-aging around the bud, our researchers decided to select this precious botanical bud nectar. This concentrate of anti-aging botanical effectiveness works at the core of skin for an exceptional regeneration of its appearance.

Thus, this bioscience innovation*, allowed us to create this duo of expert serums and a line of unique products to fight against all signs of aging.

A unique bi-phased formula

Its innovative texture is made up of a natural hyaluronic acid gel, containing a double concentration of Bud Nectar (compared to the Supra Essence). It is combined with rice inositol and apple oligosaccharides for complete anti-aging effectiveness (benefits: day after day, in the morning, the complexion is luminous, features appear smoothed, wrinkles appear less visible. Skin is firmer, it looks regenerated and repaired*).

This gel is also composed of a golden phase, it contains precious jojoba, borage, grape seed and camelina oils, which, after shaking and applying the product, leaves a pleasant and comforting sensation on skin.

The oily phase is activated by finely mixing it within the hyaluronic acid gel, meaning this bi-phased texture provides a unique sensorial signature, with an enveloping texture that feels soft and light on skin.

A better assimilation of the bud nectar

In addition to this highly sensorial sensation, our skin specialists have demonstrated that this bi-phased texture increases and improves the assimilation of our bud nectar by skin.

This means that the bi-phased formula isn’t simply beautiful to look at and apply, but that it also, and above all, becomes a true impregnation vector of our extract.

Anti-Âge Global, a gem in Yves Rocher’s anti-aging portfolio

Today, Anti-Age Global is the gem in Yves Rocher’s anti-aging portfolio. A product line that brings together all our unique expertise and allows us to fight against all signs of aging and beautify skin.

Our star serum is found at the heart of this line: the Anti-Aging Correcting Supra Essence. Formulated with 95% naturally-sourced ingredients, the Correcting Supra Essence fights against all signs of aging and provides skin with firmness, density, wrinkle appearance reduction, radiance and a even complexion.

Immediately, skin texture is finer, skin is smoothed and radiant. After 1 month, wrinkles appear reduced, skin is firmer, redensified and revitalized.

The tests results speak for themselves : 4 x more new skin cells after 5 days (2).

Recommended use : Shake and apply its ultra-fluid serum-essence, morning and evening while avoiding the eye contour. Do not use on irritated skin and stop suse if irritation occurs.

(2) In vitro test

What next?

In order to take it a step further and to develop the Anti-Age Global anti-aging expertise even more, we’ve decided to focus on a key time frame for skin regeneration: the sleep phase.

And yes, night-time is really THE time frame when cell multiplication is at its maximum, especially between 1 a.m. and 2 a.m. We call this chronobiology: it’s a sort of cycle or even internal clock system that allows skin to reach its regeneration peak during sleep. This moment of high metabolic activity is also the time when ingredients can best penetrate skin.

We have therefore decided to concentrate our research efforts on this crucial moment, night-time, as it seems logical to offer a product that is highly concentrated in ingredients with a penetrating texture that can be applied in the evening. All this, of course, is to be able to offer a complete and expert care routine within Anti-Age Global.

Everything for your nails!

Discover our Go Green products for a perfect manicure routine!

Discover our Go Green products for a perfect manicure routine and the most beautiful nails!

As with your face or body, your hands also need a care routine. You can't just improvise to get beautiful nails! Follow this guide to discover our new Go Green products and learn how to use them, so you're stunning right down to your fingertips in just a few quick steps!

Step 1) Nails in Top Shape

Before applying nail polish, we recommend taking care of your nails. Start your manicure by trimming your nails with clippers and finish off with a nail file.

For your cuticles, the Go Green Oil Elixir is the ideal product: made of 100% ingredients from natural origin, it moisturizes and intensely nourishes cuticles while beautifying your nails.

For the best results, apply the oil elixir and massage it into and around the nail using the applicator. For beautiful, glowing and healthy-looking nails, repeat this application every night and leave on overnight. Its formula is enriched with jojoba oil and sweet almond oil as well as its texture transforms your nail care into a delightful moment!

Go Green Oil Elixir by Yves Rocher

Step 2) The Magical Trio for Perfect Nails

Using a base is key to protecting and strengthening your nails. The new Go Green Base Coat is rich in a bamboo extract and 93% ingredients from natural origin, forming a solid film to reduce the risk of breakage. It also prevents nails from splitting as quickly and helps them be more resistant to everyday damage.

Apply a thin layer of the base coat and allow it to dry thoroughly for better adhesion of the polish.

Once your nails are protected, choose a Go Green color like Pearly Camelia, Black Cherry, Tangy Red, Succulent Blue, etc., the choice is yours!

Once your nail polish is dry, apply the Go Green Gel Effect Top Coat for a smooth and even finish. Formulated with 90% ingredients from natural origin, it allows you to achieve an intensified shine like a gel polish. Its texture protects your polish and makes it last longer.

Go Green Products by Yves Rocher

For those who are impatient or in a hurry, the Go Green Quick Drying Drop with its 100% ingredients from natural origin is made for you! Using its pipette, place 1 or 2 drops of the product in the center of the nail. Your nails will be dry and shiny in the blink of an eye! It's the essential product to add to your nail routine, get your hands on it quick!

Step 3) Nail Polishing Removal

Formulated with sweet almond oil, the Go Green Nail Polish Remover Mask will revolutionize your nail routine. Used as a mask, its gel texture allows you to gently remove polish from your nails while preserving the softness of your cuticles. Made up of 96% ingredients from natural origin, treat yourself to this new beauty trend and remove your polish in a relaxing way.

A simple 3-step process!
1. Take a small amount of gel with your finger and apply a thick layer on your nails.
2. Leave for 1 minute for each layer of nail polish, sit back and relax
3. Remove with a cotton ball, and voilà!
You'll love its easy and pleasant massage application!

For those who are even more in a hurry, the Go Green Express Nail Polish Remover, enriched with sweet almond oil, quickly removes nail polish while effectively preserving your cuticles. We recommend using the nail polish remover with a cotton pad. Leave the cotton pad on the polished nail for a moment before gently rubbing. Its acetone-free formula is made up of 80% ingredients from natural origin, removes polish quickly and is gentle on your hands.

Go Green Nail Polish Remover Mask by Yves Rocher

More Nature, Less Plastic

Discover How our Eco-Design Initiative Works

Since the beginning, we believe that there are no small gestures for building a better future. Naturalness and eco-design are the green threads of the development of our products.

REDUCE: less, but better

At Yves Rocher, packaging is reduced to what is essential. We have been working for a long time to reduce our use of plastic.

For example, our concentrated shower gels make it possible, thanks to their formulation, to take as many showers with a small 100ml bottle as with a 400ml bottle. That’s 50%* less plastic per shower, with no less enjoyment.

As for the plastic film covering our skin care and makeup products, we have come up with solutions to eliminate it. Since September 2021, a new openwork case on our skin care product lines lets us generate 40% cardboard savings, i.e., 78 tonnes over one year.

To take it further, we have also created the Green Heroes product line (solid shampoos, face care) effective concentrates, for a ZERO plastic waste alternative. And we continue our efforts a bit more every day to reduce the use of plastic by exploring reload and reuse solutions – stay tuned!

Naturalness and eco-design at Yves Rocher

RECYCLE: Nothing is lost, and everything is transformed

For our packaging, we have chosen to use recyclable materials and recycled materials whenever possible. Since 2020, all of the bottles leaving our plants have been made from 100% recycled plastic, while still being recyclable**. This represents savings of virgin plastic of over 2,700 tonnes a year***.

Today, we are going even further, by asking our countries to start an in-store collection operation in order to offer a recycling solution to consumers for our products that cannot be recycled from home. Used makeup, packaging made of glass, plastic, etc... From Mexico to Malaysia, to Tunisia, Ukraine, Mongolia, Hong Kong, or France initiatives are being implemented with local partners to manage the end of life of your products.

In France, for example, you can drop off used makeup directly at the checkout counter of your store. Our beauty advisors will take care of them for you directly, and send them to our partner, Terracycle, which will handle their recycling.

For the past two years, in Thailand, a major collection and recycling campaign for plastic bottles has been organized by 30 Yves Rocher stores. Customers can drop off their empty bottles in bins provided to that end. The containers will then be recycled into tote bags.

Wherever you are in the world, by taking part in this great collection in one of our stores, you will be making a civic gesture for a greener world. A big thanks from us and the planet as well.

 

We believe that, together, we can change things and move towards less waste for more nature on our beautiful planet.

*Compared to the packaging of a 400 ml shower gel.

**This does not concern: The plastic of flip-top caps, labels and pumps, for which the Group continues to work on the integration of recycled plastic. The bottles of our nail polish removers, which are not currently made of PET for compatibility reasons. Nevertheless, these bottles are still recyclable.

***According to our 2020 sales estimates.